Writing or revising one’s resume can be a daunting task. Get a cup of coffee, set up your computer, and get to work. Follow these simple tricks of the trade to get you off the starting block:

  1. Check out a few sample resume books to get ideas.

  2. Pick a design template from Word or a similar program, or develop one on your own. Begin with your name and pertinent information at the top.

  3. Arrange your categories in a fashion that makes sense to you, and prioritize according to their importance. Collate the important information within each category.

  4. Write to your audience. How will your experience, skills and degrees fulfill the requirements of the new job? Show how your experiences from your last job will be valuable to the one yo...

Use Power Words and Numbers

Using numbers to quantify your achievements and responsibilities can elevate your image. This strategy creates a clear image, whereas general statements may not be easily quantifiable in the reader’s mind. The more specific you are in describing accomplishments, the better off you are.  For example, writing "Successfully developed and monitored a $100 million dollar budget that enabled York School District to end the school year with an 18% reserve".... tells the reader a lot more than stating, "Successfully developed and monitored a school district budget."

Another strategy to manage the image a prospective employer develops about you is to use “power words” to signify the position you want. Think ab...

November 8, 2016

Create a Tagline... State your Expertise

“What’s a tagline?” you ask. Taglines are also known as “objectives” and are commonly used by educators in their resumes. In my opinion, taglines that are written as objectives are out-of-style. Focus your tagline in a way that makes you stand out among other applicants.

Whether marketing a new business, chainsaws, doughnuts, or yourself, as a job candidate, the goal is to sell the product. In a job search, you are selling yourself in a very competitive market, to a very specific clientele. What is it that makes you stand out above your competition? Why are you a better candidate?

Here’s an example of a tagline used in a superintendent resume:

Student focused leader with a strong record of success. Recogn...

Cool resume design and engaging taglines grab attention, but resume content is what finally sells the reader. Too many resumes that come across my desk list the person’s job classification, followed by job duties. I advise my clients, “We all know what the role of an assistant principal entails—why are you telling us this?” Rather, spend valuable white paper, telling the reader what you have done in your role to make a difference and why your performance is better than others. Go beyond showing what is required, and demonstrate how you make a difference. Provide specific examples.  Ask yourself the following questions:

  1. How do you perform better than others?

  2. What are some problems or challenges faced and how did you overcome...

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